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FarmMatch 2023: Connecting Consumers and Farmers Worldwide

Max Kane, founder of FarmMatch, plays a pivotal role in connecting consumers globally with local farmers, buying clubs, farmers markets, and restaurants dedicated to providing fresh, sustainable, and organic foods. His vision is centered on fostering a direct and transparent link between food producers and consumers, contributing to healthier and more sustainable food choices for individuals and communities worldwide. DeliveryRank has the opportunity to converse with Max.

Max, could you tell us about the origins of FarmMatch and what motivated you to create a platform that connects consumers with local farmers and their fresh, sustainable, and organic foods?

In spite of humans' ability to create amazing things, like satellites, rockets and cell phones, the centralized food system humans have created is insecure, pollution prone, degenerative, and disease causing.  I as the founder FarmMatch was one of those health statistics.  Being diagnosed with bowel disease from a young age, I changed my diet to fresh farm food, and my health turned around to the point where I no longer needed to take pharmaceutical medications.  I then went on to create FarmMatch to fix the problem of difficult access to healthy food.  

How does FarmMatch work, and what can both consumers and sellers expect when using the platform to access or provide top-rated food from small farms and buying clubs?

FarmMatch is an online marketplace where food eaters who want better food choices can go to connect with small regenerative Farms and Buying Clubs.

Supporting local agriculture is a growing trend. How does FarmMatch contribute to this movement, and what positive outcomes have you observed for farmers and consumers using your platform?

FarmMatch has pushed over $50M is business to small farms, which is still a drop in the bucket compared to the $2.1T yearly food economy of the US.  But the upside is that FarmMatch has a lot of room to grow and is seeking capital investments.  Positive benefits that FarmMatch has seen from their users are increases in health and happier families.

FarmMatch seems to have a global reach. Could you share some insights into the international impact and reach of your platform, and how it benefits not only local communities but also the broader food sustainability movement?

FarmMatch routinely gets contacted by governments of other nations, asking to bring FarmMatch to their country.  FarmMatch is in the process of looking to expand into Canada and Mexico next.

What's next for FarmMatch? Are there any exciting developments or plans on the horizon for your platform, and how can people get involved and support your mission?

FarmMatch has some exciting developments coming up in 2024 that are secret for now, but are guaranteed to change local food forever.

If you would like to find out more about FarmMatch, visit https://www.farmmatch.com/

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